ROXAS CITY – Micro, small and medium enterprises (MSMEs) were among the affected sectors when the COVID-19 pandemic happened, but they have remained resilient.
Their success stories were highlighted during the Department of Trade and Industry-Western Visayas yearend report.
Joesanie Basilonia of Beauty Hub Salon and Spa, who was a graduate of DTI’s Kapatid Mentor Me Online program, said she learned to maximize social media in promoting business.
“With the pandemic, the business has to work with a skeleton workforce but I make sure that our personnel is properly compensated,” Basilonia said.
The KMME Online program is the digital format of the KMME mentorship program that provides entrepreneurial knowledge.
Maribel Estorque of Dao Garments Bags Association said that she is grateful for the DTI’s shared service facilities (SSF).
Estorque said that due to the said project, they were able to get high-tech sewing machines, computer set, among others which improved their products and thus increasing their number of customers.
SSF allows the sharing of machinery, equipment, tools, systems, accessories, and other auxiliary items, skills, and knowledge.
Alyssa Madrazo of A&P Photo Cakes at ibp. food products, who was a beneficiary of the Pangkabuhayan sa Pagbangon at Ginhawa (PBG) program, said: “naghatag sila sang baking supplies kag nakabulig sa pagbangon sang negosyo.”
PBG program is a livelihood and entrepreneurship program for individuals affected by calamities to restart their businesses.*